Actor Cha Seo-won has been appointed as an ambassador for the social welfare foundation Eastern Social Welfare Society. The organization said on the 12th that it appointed Cha as ambassador on the 11th at the auditorium of its headquarters in Seodaemun-gu, Seoul. Despite being busy preparing for the musical "Under Moonbow," which opens on December 12, Cha decided to join sharing activities for underprivileged people and will promote the organization's programs and take part in its social contribution activities. At the ceremony, Cha shared his volunteer experiences, including joining a high school volunteer group and teaching film photography to students at a branch school on an island, and said, "I will help share the voices of neglected neighbors and children and help spread a culture of sharing in everyday life." Founded in 1972, Eastern Social Welfare Society runs welfare programs for people in welfare blind spots, including children and youth, single-parent families, people with disabilities and the elderly.