P1Harmony is drawing attention from overseas media, including Billboard in the U.S., with its 10th mini album "BLOW UP," released on the 6th. The album tells the story of P1Harmony returning as heroes and completing their mission to wrap up a long hero journey, and the title track of the same name is a hyperpop song built on the distinctive sound of PC Music. Billboard published an in-depth interview with the group, writing that "the album title 'BLOW UP' is a rallying cry that symbolizes where the group stands now" and that "having grown steadily, they are now ready to make an even bigger leap." It also highlighted the members' leading musical participation in making the album, and member Jongseob said, "It was time to open a new chapter and take on something new, so we chose 'BLOW UP.'" U.S. performing arts outlet BroadwayWorld and entertainment magazine The Hype Magazine also covered the new album and music video, and the members appeared on Los Angeles radio station Power 106 to connect with local fans. Right after release, the title track was picked for major new-music playlists in the U.S. such as Spotify's "New Music Friday" and Apple Music's "New Music Daily," as well as Spotify's "BIASBOYS" and Amazon Music's "K-Boys." Every track on the album, including the title track, entered the top 10 of the U.S. iTunes K-pop song chart, and the album sold more than 540,000 copies on its first day, a new career high. P1Harmony continued its comeback promotions by appearing on MBC M and MBC every1's "Show Champion" on the 11th.