Published 2026.10.14
By Cely Editor
F&F's Discovery Expedition unveiled a winter visual campaign with aespa's Ningning and introduced its short puffer lineup, the company said on the 13th. Themed "Discover My Active Winter," the campaign portrays an everyday life of moving lightly and warmly even in cold weather, expressed through Ningning's modern and sophisticated mood. In the photos, she styled various winter daily looks with short puffers of different designs against a city backdrop. The key items are the women's "Heini Airvelo Down Short Padding" and "Olia Glossy Down Short Padding." The Heini Airvelo features a high-neck super-crop design with a tall collar that wraps the neck, a relaxed fit and four colors including black. The Olia Glossy has a curved silhouette made with a 3D pattern, ultralight glossy nylon, everyday water repellency and windproofing, and European duck down filling. Kim Tae-young, a director at Discovery's marketing division, said the brand focused on a light and warm fit so outfits do not feel heavy in cold weather, adding that the products will make customers' winter days warmer and livelier, from commuting to weekend outings.
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