Published 2026.10.07
By Cely Editor
Lotte Homeshopping is holding its biggest shopping event of the year, ‘Gwangkeul Festival,’ from Oct. 8 to 18, and has invited group god to perform at the ‘Gwangkeul Concert’ for customers who make purchases. Run since 2020, this year’s festival carries the slogan ‘big benefits, big fun, big satisfaction.’ The concert will be held at KINTEX in Goyang on Nov. 14 and 15. The venue’s seating has been doubled from last year to host 13,000 invited customers. god, Lee Jae-hoon, Kim Jong-kook and Baek Ji-young perform on the first day, and trot singers including Song Ga-in, Kim Hee-jae, Park Seo-jin, Sung Ri and Hong Ji-yoon perform on the second. A ‘Gwangkeul Market’ selling beauty and health food brand products will also run at the venue from Nov. 13 to 15. During the festival, Lotte Homeshopping’s online mall will offer ‘Gwangkeul Support’ coupon packs at midnight every day, a ‘Gwangkeul Gift’ letting shoppers choose between reward points and a free gift, and a 7% card discount on TV home shopping products. Entry tickets for the concert are awarded based on event page visits and shares and purchase amounts.
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