Total oral care brand DENTISTE' released its 2026 brand mini movie with official model Park Jihoon on September 28 at 6 p.m. The mini movie tells the brand's aim of 'the best me and the best relationships', pursued by its brand purpose 'Your Best Moment', through an everyday and heart-fluttering story. Set in an office, it depicts moments of losing confidence amid real-life anxiety and tension, and the process of moving forward as oneself again through someone's encouragement and freshness. Park Jihoon plays 'Jihoon', a capable office worker who is always fresh and full of confidence. He is an ace who does his job brilliantly while also being a kind person who naturally lends strength when needed, and the film shows a new side of Park Jihoon through its stylish visuals and office romance. The campaign slogan 'You Breath Me Up' deliberately turns the noun 'breath' into a verb, conveying that fresh breath boosts confidence, leads you to your truest self and brings you closer to the person you love. The mini movie can be viewed on DENTISTE's official YouTube channel and elsewhere.