Seok Matthew, a member of K-pop group ZEROBASEONE, has been appointed as an ambassador for 'Visit Seoul.' He will serve as a promotional ambassador for the Seoul Tourism Foundation's 'Meet You in Seoul' campaign, helping to showcase Seoul's attractions to both domestic and international audiences. This appointment reflects ZEROBASEONE's growing recognition and international influence. Matthew, who is from Canada, is expected to effectively communicate Seoul's global image with his international perspective. According to materials provided by Wakeone, the campaign plans to present various content designed to inspire people to visit Seoul.